Twiva

Twiva is a creator economy platform for African creators and brands/agencies that combines social commerce, influencer marketing, and payments in one ecosystem.

Key capabilities include:

• Social storefronts and shoppable content (Commerce): creators can launch a customizable digital store, list products, and sell to audiences through affiliate-style social selling.
• Influencer campaign matching and management (Influence): creators can access brand deals matched to their profile, while brands and agencies can manage campaigns end to end, from creator selection to performance tracking and reporting.
• Fast, secure payouts (Pay): creators can track earnings and withdraw funds through instant, secure payouts.
• Creator learning (Academy): courses cover content strategy, branding, and monetization, designed by creators and industry experts.

Available on Web, Android, and iOS.

Target users include nano and micro-influencers, resellers, and content creators, plus SMEs, brands, and marketing agencies running influencer activations and social commerce campaigns.

Notable in the African market context for connecting SMEs and micro-businesses with creators for social selling across major social platforms, and for operating from Nairobi, Kenya (founded in 2020).