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A fintech platform for consumers, merchants, and employers in Egypt offering BNPL instalments, savings, investments, prepaid cards, cash redemption, and payroll tools.

Valu is a universal fintech platform for consumers and businesses in Egypt, offering buy now pay later instalments, savings, investments, card products, and employer payroll tools through a single app experience.
Key capabilities include:
Available on iOS, Android, and Huawei AppGallery, with web information and merchant discovery via the product website.
The platform follows a B2B2C model, serving individual shoppers through partnered retailers and online merchants, and serving employers through Valu Business offerings such as HR and payroll systems, payroll cards, and employee benefits.
It is notable in the Egypt and MENA fintech market for pioneering BNPL through U* and for operating at scale across large merchant networks, while being regulated as a fintech by Egyptβs Financial Regulatory Authority and listed on the Egyptian Exchange (EGX).
As of May 11, 2026, Valu is rated 3.3 on the App Store from 449 reviews and 3.1 on Google Play from 28.8K reviews with 1M+ installs.
DD Dave found 10 key people at Valu, including 9 C-Suite, and 1 VP spread across 2 countries. See how we get product data
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DD Dave found 19 articles about Valu, from Jun 2025 to Apr 2026. See how we get product data
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DD Dave found that Valu has raised $201.5M across 6 rounds, backed by 9 investors. Their latest round was a Bond issuance in Dec 2025. See how we get product data