Jumia
This product is featured: hand-picked by the Liners team.An e-commerce marketplace for African consumers and third-party sellers, offering multi-category shopping, payments, delivery logistics, and order tracking on web and mobile.
Jumia Product Overview
Is Jumia Right for You?
Liners prepares and updates these highlights as product information changes. Editorial standardsBest For
- Online shoppers
- Multi-category shopping
What It Does Well
- Wide product variety
- Multi-category marketplace
Things to Check
- Seller quality control
- Delivery speed in your area
About Jumia
Jumia is a pan-African e-commerce marketplace that connects third-party sellers with consumers across multiple African countries.
Key capabilities include:
- A multi-category online marketplace with a large product catalogue across areas such as electronics, fashion, beauty, home goods, and groceries
- Seller storefronts that let third-party merchants list products and transact with customers through the marketplace
- Payments via JumiaPay, plus support for mobile money in select markets
- Delivery and fulfillment through Jumia Logistics, including last-mile delivery, plus order tracking for customers
Available on Web, Android, and iOS.
Target audience: B2B2C, serving African consumers shopping online and local or international sellers that want access to buyers through a marketplace model.
Notable in the African context for operating across 8 countries and pairing marketplace commerce with an integrated ecosystem that includes payments (JumiaPay) and logistics (Jumia Logistics).
Jumia Facts
Liners compiles product facts from official websites, app stores, documentation, trusted public sources, and details shared by product teams during editorial review. We also consider crowdsourced updates when they include verifiable evidence, and refresh facts as information changes. How we source dataAs of Oct 5, 2026, Jumia is rated 4.6 on the App Store from 65.3K reviews and 4.5 on Google Play from 2.7M reviews with 100M+ installs.
Recent Reviews for Jumia
Reviews reflect each reviewer's opinion. Companies cannot pay to alter or remove reviews. A verified review includes proof that Liners checked to an extent. Learn how reviews workHow is the score calculated?
Every product starts at a 3.5-star baseline worth 7 reviews. Each approved review pulls the score toward the real average, so a product with one 5-star review shows about 3.7.
Learn how reviews workKE · 1 review
Sep 12, 2026
I can say that it's the best online shopping platform in kenya .products are delivered on time within the time frame that was set and the picking process is so fast
NG · 1 review
Sep 3, 2026
Jumai is a very good site I got the products I ordered for in good condition and the products are very very good and affordable
Compare Jumia With Similar Products
Jumia Founders & Leadership Team
Liners compiles leadership profiles from official company pages, professional profiles, and trusted public sources. We refresh them as teams change. How we source data
Sign in to see all 43 team members
Get full profiles with titles, social links, and more
Latest Jumia News & Updates
Liners collects product news from official company updates and trusted publications. We refresh coverage as new articles are published. How we source dataSign in to see all 25 articles
Get full access to the latest news and updates
Jobs at Jumia
| Title | Posted |
|---|---|
| Talent Acquisition Specialist - Jumia (Full Time) New Nigeria | Sep 25, 2026 |
| Inventory Manager - Jumia (Full Time) | Sep 24, 2026 |
Sign in to see all 28 open positions
Get full access to job listings and application links
Frequently Asked Questions About Jumia
Jumia is Africa's leading e-commerce platform, often called the Amazon of Africa. It connects buyers and sellers through an online marketplace offering millions of products like electronics, fashion, home goods, and groceries; you browse items, add to cart, pay using JumiaPay or other methods, and receive delivery via their logistics network.
Jumia is free for buyers to use. Sellers pay commissions on sales and optional fees for fulfillment or value-added services.
Jumia currently operates in 8 African countries: Nigeria, Kenya, Egypt, Morocco, Senegal, Côte d’Ivoire, Ghana, and Uganda.
To sign up for Jumia, visit the Jumia Registration Page, click on the login/signup icon, and enter your email address and a secure password to create your account.
Yes, Jumia has a mobile app optimized for smartphones on Android and iOS.
Is Jumia Your Product?
Claim this listing to keep its information fresh and reply to reviews.
Breet — Crypto & Stablecoins Payment API for African Businesses 
Promptmonitor
Promptmonitor — Track, measure, and improve how AI recommends your brand.