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A web-based sales link tool for African social sellers to showcase products, take orders with checkout, and track visits, orders, and revenue with analytics.

Sqaleshop is a web-based sales link and lightweight commerce tool for African SMEs and social media sellers who want customers to browse products, place orders, and track them without relying on direct messages.
Key capabilities include:
Available on Web (browser-based sales link and dashboard).
Built for Instagram and WhatsApp vendors, TikTok sellers, and SMEs in categories like fashion and lifestyle, food and beverage, and services and bookings.
Sqaleshop is notable for its explicit no-marketplace model (each merchant gets their own link and customers buy directly from the business) and for focusing on digitizing sales workflows that commonly start in DMs across African commerce.
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Sqaleshop is a web-based sales link and lightweight commerce tool that lets you create a single branded page where customers can browse your products, place orders with checkout, and track them without using DMs. You set up a sqale.shop/yourstore link, add your business name, bio, product listings, and call-to-action buttons, then share that link on your social channels so customers can shop in one place.
Sqaleshop uses a freemium pricing model, with a Free plan that includes core analytics and a paid Growth plan that adds deeper insights, customer data, and Sqaleshop AI. Specific prices are not publicly listed, so you need to create an account or check inside the product for exact amounts.
Sqaleshop is built for SMEs and social sellers across Africa, with a clear focus on Nigerian and African social media commerce. Exact supported countries and any restrictions are not specified, so country coverage beyond this focus area is .
You can sign up by visiting sqaleshop.com and creating an account, then setting up your branded sales link, adding your business details and products, and sharing your unique sqale.shop/yourstore link on your social media profiles. The entire setup is done in your web browser.
Sqaleshop does not list any dedicated mobile apps for iOS or Android. It is available as a web-based tool that you access through a browser, so the presence of native mobile apps is .
Individuals find the right products. Businesses reach the right audience. One platform, free for both.
A shop in one link with card, transfer and USSD checkout
Sell across WhatsApp, social, web, and POS from one system
Turn social media sales into a WhatsApp-ready storefront