Question 1

What is Root and how does it work?

Accepted Answer

Root is an API-first insurance technology platform that lets insurers and distributors build, launch, and manage digital and embedded insurance products end to end. You configure products via web tools like Product Workbench, then use Root’s REST APIs to handle quoting, policy administration, premium collection, claims, and reporting within your own channels and systems.

Question 2

How much does Root cost?

Accepted Answer

Root is a paid platform, but specific pricing and plan details are not publicly listed. To get pricing, you need to contact Root’s team directly to discuss your use case and obtain a proposal.

Question 3

What countries does Root operate in?

Accepted Answer

Root operates primarily in South Africa, the United Kingdom, and Europe, with support for clients across Africa. It provides dedicated platform environments for South Africa and the UK.

Question 4

How do I sign up for Root?

Accepted Answer

To sign up for Root, you typically start by contacting their team via the website to discuss your requirements and implementation. After that, they will help you set up an account, environment access, and onboarding to the platform and APIs.

Question 5

Does Root have a mobile app?

Accepted Answer

Root does not currently offer a dedicated mobile app for end users or administrators. The platform is available via web and REST APIs, which you can integrate into your own mobile or web applications.

Question 6

Who is Root best suited for?

Accepted Answer

Root is best suited for insurers, MGAs and schemes, retailers, banks and finance providers, telcos, brokers, and other brands that want to build or distribute digital and embedded insurance products. It is designed for B2B2C businesses that need flexible insurance infrastructure rather than a direct-to-consumer app.

Question 7

How do I contact Root support?

Accepted Answer

You can contact Root support by emailing hello@rootplatform.com. For press or media inquiries, you can email press@rootplatform.com.

Question 8

Does Root have a plan for teams or businesses?

Accepted Answer

Yes, Root is built for teams and businesses, particularly insurers and distribution partners that need multi-user access and collaborative product and policy management. The platform supports organizational use with shared environments, tools, and APIs for business operations.

Question 9

Does Root offer an API or integrations?

Accepted Answer

Yes, Root offers a public API. View the official Root API documentation for endpoints, authentication, and integration guides.

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