Travelodge Partners with Nuitée to Expand B2B Sales

In Short

Travelodge has partnered with Nuitée to make its hotels and rates across the UK and Ireland available to a wider network of travel partners.

The deal gives Nuitée’s worldwide partner network access to more than 600 Travelodge hotels, covering major cities, regional hubs, and key business locations.

What Happened: How Travelodge Will Distribute Rates Via Nuitée

The partnership uses Nuitée’s “smart distribution network”, which is the technology layer that shares hotel rates and availability with travel agencies, tour operators, and other travel businesses.

Nuitée says the collaboration includes “seamless integration with global B2B demand”, meaning Travelodge’s inventory can be connected into business-to-business booking channels. It also includes “unified content mapping”, which helps keep hotel data consistent across Nuitée’s network.

Nuitée says Travelodge will keep “full rate integrity and operational control”, which refers to maintaining accurate pricing and keeping control over how rates and content are managed.

Radwa Nabil, SVP Supply at Nuitée, said Travelodge’s decision to distribute retail rates through Nuitée “represents a shift towards efficient connectivity.”

Nick Jacobs, Sales Director at Travelodge, said the partnership will “expand the reach of Travelodge to international customers” and make it easier for more customers to access its “great value hotels located in key business locations across the UK and Ireland.”

Why It Matters: More Reach For Travelodge, More Supply For Nuitée

For Travelodge, the partnership is aimed at increasing visibility with customers who book through third-party travel partners, particularly clients seeking “reliable budget accommodation in key European markets.”

For Nuitée, adding Travelodge expands the hotel content it can offer to travel businesses using its infrastructure.

Travelodge said it is also growing internationally, with 13 properties in Spain and further expansion underway. The company was founded in 1985 and has 632 hotels and around 49,000 bedrooms across the UK, Ireland and Spain, as at 30 June 2026.