myAdvantage

myAdvantage is a paid health plan for individuals, families, and small businesses in Nigeria that combines telemedicine consultations with medication coverage for common ailments.

Key capabilities include:

• Telemedicine with licensed healthcare professionals, allowing members to book consultations remotely.
• Medication cover for up to 30 common ailments (including malaria, fever, and cough), with access to medications at no cost for covered conditions.
• Partner pharmacy access across major Nigerian cities (including Lagos, Kano, Enugu, and Abuja), plus an in-app pharmacy locator to find nearby locations.
• In-pharmacy POS verification to confirm coverage and access benefits at partner pharmacies.
• Online ordering and doorstep delivery for medicines and healthcare products through the app.
• Health records management in the app.

Available via a Web app; the website also references mobile app access (specific Android and iOS store listings not verified).

It is designed for B2C and B2B2C use cases, including personal cover for households and employee health support for small or growing Nigerian businesses.

myAdvantage is notable in Nigeria’s digital health market for combining telemedicine, a partner pharmacy network with POS-based benefit access, and a stated 100% cash-back guarantee if unused within 365 days (priced at NGN 70,000/year), plus website-listed Ìlera Èkò context for Lagos residents.