A community-powered affiliate e-commerce marketplace for African shoppers and sellers to discover products, support local businesses, and earn through referrals.

Mowo Africa is a community-powered affiliate e-commerce marketplace for consumers across Africa who want to shop for products, discover sellers, support local businesses, and earn through referrals.
Key capabilities include:
Available on Web, Android, and iOS.
Built for B2C shoppers and sellers, with a B2B2C affiliate network model that lets individuals promote products to their communities.
Notable in an African context for combining shopping and affiliate-based community commerce in one platform, with an apparent focus on African markets, including Nigeria (based on the iOS listing).
As of Jun 15, 2026, Mowo Africa is rated 5.0 on the App Store from 1 review and 5.0 on Google Play from 11 reviews with 500+ installs.
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