LinkSMS

LinkSMS is a web-based, self-service bulk messaging platform for businesses and organizations that need to send bulk SMS and MMS, run scheduled campaigns, and support automated notifications.

Key capabilities include:

• Bulk SMS and Bulk MMS sending, with support for scheduled messages and recurring broadcasts (by date and time, including triggers like holidays or birthdays)
• Contact list management, including creating and segmenting lists for different customer groups
• Personalisation tools such as SMS templates and mail merge for sending tailored messages at scale
• Reporting and analytics, including delivery logs and campaign reports (the website also mentions click tracking for URLs)
• Sender ID applications to message customers from a branded sender name
• Opt-out controls for recipients, positioned as supporting GDPR and POPI requirements
• Credits and payments, including topping up SMS credits via a client portal; the site states credit packs do not expire
• API integration is advertised for automated messaging use cases such as one-time pins (OTP), transaction notifications, IoT device feeds, and fleet management (no public API documentation link was found)

Available on Web, with advertised API integration for automated routing.

It is designed for B2B teams such as marketing, customer service, operations, and IT functions that need reliable broadcast messaging and system-triggered SMS notifications.

Notable in the Botswana market context, the platform lists Botswana network delivery pricing in BWP (from BWP 0.20 per SMS based on volume, and BWP 0.65 per international SMS unit) and is presented as a product of Stencil Technologies, a Botswana-based company with an office in Gaborone.