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An embedded insurance checkout platform for African businesses that lets airlines, travel agents, visa agencies, and insurers offer 1-click coverage via API.
ImaliPay Product Overview
Is ImaliPay Right for You?
Liners prepares and updates these highlights as product information changes. Editorial standardsBest For
- Airlines selling add-ons
- Travel agents
What It Does Well
- 1-click cover at checkout
- Embedded insurance setup
Things to Check
- Supported cover types
- Checkout platform fit
About ImaliPay
ImaliPay is a web and API-based embedded insurance checkout platform for African businesses that want to offer insurance at the point of booking or payment.
Key capabilities focus on adding insurance products to existing customer journeys and managing policies with less manual work:
- 1-click insurance checkout that can be embedded into a booking or transaction flow
- API integration for businesses that want to deploy insurance offers inside their own apps or websites
- Insurance product catalogue covering medical and health insurance, baggage protection, life repatriation, and flight cancellation/delay
- Policy management designed to reduce paperwork for teams handling customer coverage
Available on Web and via API.
It targets B2B2C teams including insurance companies, airlines, travel agents, visa booking agencies, plus additional sectors listed on the site such as banks and government.
The product is notable for its focus on easy-to-deploy insurance checkout across African markets and for reporting usage by 20+ businesses and 500k+ customers, making it relevant for companies looking to add travel and protection cover options without building an insurance checkout flow from scratch.
ImaliPay Facts
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ImaliPay Funding History
Liners compiles funding history from company announcements, investor records, and trusted reporting. We refresh it as new rounds are confirmed. Learn moreImaliPay has raised $2.4M across 5 recorded funding events. The latest was Seed in Apr 2022.
- Total Raised:
- $2.4M
- Latest Round:
- Seed
ImaliPay Investors & Funding Rounds
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ImaliPay Founders & Leadership Team
Liners compiles leadership profiles from official company pages, professional profiles, and trusted public sources. We refresh them as teams change. Learn moreFrequently Asked Questions About ImaliPay
ImaliPay is an embedded insurance checkout platform for African businesses. It allows airlines, travel agents, visa agencies, insurers, and banks to offer 1-click insurance coverage to their customers at the point of booking or payment. The platform provides medical and health insurance, baggage protection, life repatriation, and flight cancellation/delay coverage through web and API integration.
ImaliPay operates primarily across Africa, with specific presence in Kenya, Nigeria, and South Africa.
You sign up for ImaliPay by visiting their website and requesting a demo or onboarding through their contact form, after which their team guides you through integration and access setup.
ImaliPay is available as a web platform and via API integration. There is a separate ImaliPay mobile app (the parent company's consumer app), but Imali.click itself is accessed through web and API for business integration.
ImaliPay is best suited for B2B2C businesses, including insurance companies, airlines, travel agents, visa booking agencies, banks, and government organizations that want to embed insurance products into their customer transaction flows.
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