Everlytic

Everlytic is a cloud-based bulk messaging and omnichannel marketing automation platform for organisations that need to plan, automate, and measure customer and stakeholder communications across multiple channels.

Key capabilities include:

• Email and SMS campaign management with tools to build campaigns, segment audiences, and track results through campaign reporting and analytics.
• Workflow automation to trigger multi-step communications for marketing and operational use cases such as reminders, updates, and follow-ups.
• WhatsApp Conversations (including approved bulk and automated WhatsApp messaging via an AI Studio), plus push notifications and voice broadcasting for time-sensitive outreach.
• Audience growth and data management with database management, subscription forms, lead insights, and landing pages (including custom-built pages designed to convert).
• Transactional messaging for operational communications such as OTPs, verifications, alerts, and account notifications, supported by an API communicator for real-time triggers and integrations.

Available on Web with API access.

Target users include South African businesses, enterprises, retailers, agencies, startups, and other organisations that require bulk marketing campaigns and automated transactional notifications.

Everlytic is notable in the African market for its focus on South African operating requirements, including POPI and GDPR compliance resources and access to a local support team, with an established presence serving South Africa and international customers.