A B2B commerce and distribution platform that helps informal retailers in Africa order essential goods, access credit, and get same-day delivery via mobile and web.

Wasoko Product Overview

Is Wasoko Right for You?

Liners prepares and updates these highlights as product information changes. Editorial standards

Best For

  • Informal retailers
  • Local corner shops

What It Does Well

  • Same-day delivery
  • Essential goods ordering

Things to Check

  • Credit eligibility rules
  • Delivery cut-off times

About Wasoko

Screenshot of Wasoko website

Wasoko is a B2B commerce and distribution platform for informal retailers and small shop owners across Africa, helping them restock essential goods through a mobile app with fast delivery.

Key capabilities include:

  • Digital ordering and restocking: retailers can browse and place orders anytime, with same-day delivery supported by localized operations in select cities.
  • Multiple onboarding options: merchants can get set up by downloading the app, registering via a toll-free call with an agent, or requesting a field sales agent visit.
  • Credit facilities: eligible retailers can order on credit and pay later, supporting restocking when cash is tight.
  • Financial services (WKash): provides payments and other fintech services (availability may vary by market).

Available on Android

Target users are mom-and-pop stores, mini-marts, kiosks, and other informal retailers operating in urban areas with high informal retail density.

Notable in the African market context, the platform operates across multiple countries including **Kenya, Tanzania, Rwanda, Uganda, and it is part of a larger pan-African group after the 2024 merger with Egypt’s MaxAB (Wasoko was formerly known as Sokowatch).

Wasoko Facts

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Official Links

As of Oct 5, 2026, Wasoko is rated 3.8 on Google Play from 1.3K reviews with 100K+ installs.

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Wasoko Funding History

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Wasoko has raised $143.5M across 8 recorded funding events. The latest was Series B in Mar 2022.

Total Raised:
$143.5M
Latest Round:
Series B

Wasoko Investors & Funding Rounds

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Wasoko Founders & Leadership Team

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Latest Wasoko News & Updates

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Frequently Asked Questions About Wasoko

Wasoko is a B2B e-commerce platform that connects informal retailers in Africa with manufacturers by buying products in bulk at discounts and delivering them on demand via same-day service from local warehouses. Retailers order through a mobile app or SMS, gaining access to essential goods, business insights, real-time tracking, and in-house financing options like buy-now-pay-later to support growth.

Wasoko operates in Kenya, Tanzania, Uganda, Rwanda.

Yes, Wasoko is available on Android. Get Wasoko on Google Play for Android.

Wasoko is best suited for informal retailers, small shops, and mom-and-pop stores in Africa needing reliable access to bulk goods, same-day delivery, financing, and business insights.

Send an email to contact@wasoko.com for support.

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