Question 1

What is SureStart Online and how does it work?

Accepted Answer

SureStart is a South African digital insurance broker that lets businesses embed click-to-buy insurance into checkout and purchase flows. It works through API-driven and white-label journeys, so partners can offer insurance at the point of sale without becoming an FSP.

Question 2

What countries does SureStart Online operate in?

Accepted Answer

SureStart primarily operates in South Africa.

Question 3

How do I sign up for SureStart Online?

Accepted Answer

You can sign up through SureStart’s website or by contacting the team for a partner or product enquiry. The exact sign-up flow depends on whether you are a business partner or an end customer.

Question 4

Does SureStart Online have a mobile app?

Accepted Answer

No, there is no verified mobile app for SureStart.

Question 5

Who is SureStart Online best suited for?

Accepted Answer

SureStart is best suited for businesses and platforms that want to embed insurance into their customer journey, such as retailers, e-commerce platforms, mobility services, ticketing platforms, subscription businesses, SMMEs, and event organisers.

Question 6

How do I contact SureStart Online support?

Accepted Answer

You can contact SureStart at support@surestart.co.za, info@surestart.co.za, or matthew@surestart.co.za.

Question 7

Does SureStart Online have a plan for teams or businesses?

Accepted Answer

Yes, SureStart is designed for businesses and partners, with API and white-label distribution for embedded insurance. It is not presented as a traditional seat-based team plan.

Question 8

Does SureStart Online offer an API or integrations?

Accepted Answer

Yes, SureStart offers API-based integrations and white-label insurance journeys for partner platforms.

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