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Startbutton Africa is a Merchant of Record (MoR) and digital commerce infrastructure platform for global businesses that want to launch, sell, and scale across African markets without setting up local entities.
Key capabilities include:
Available on Web and via API.
Target audience: B2B teams expanding into Africa, including SaaS providers, financial services, cloud hosting, entertainment and digital services, travel and hospitality, e-commerce, and gaming companies.
Notable in the African market context for its 15+ country coverage (including Nigeria, Ghana, Kenya, Rwanda, South Africa, Tanzania, and Uganda), commission-based pricing with no upfront fees, and emphasis on operational readiness for cross-border commerce. The company also states ISO 27001 alignment and provides financial services through licensed financial institutions in relevant countries.
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