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A South African investing platform for retail investors to buy and sell shares, ETFs, fractional shares, crypto, and property with multi-currency support.

EasyEquities is a South African online investment platform for retail investors who want to buy and sell local and international assets through a single account.
Key capabilities include:
Available on Web, Android, and iOS.
Targeted at individual investors in South Africa, including those looking for international market exposure (United States, United Kingdom, Australia, and Europe).
Notable in the South African market context, the platform is a product of First World Trader (Pty) Ltd (authorized FSP 22588, registered credit provider NCRCP12294, licensed ODP 44) and operates as a subsidiary of Purple Group Limited, which is listed on the JSE.
As of May 11, 2026, EasyEquities is rated 3.1 on the App Store from 39 reviews and 3.6 on Google Play from 6.4K reviews with 1M+ installs.
DD Dave found 4 key people at EasyEquities , including 1 Founder, and 3 C-Suite spread across 2 countries. See how we get product data
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DD Dave found 10 articles about EasyEquities , from Jan 2018 to May 2026. See how we get product data
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DD Dave found that EasyEquities has raised $6.9M across 1 round, backed by 1 investor. Their latest round was a Private Equity in Aug 2017. See how we get product data