A South African investing platform for retail investors to buy and sell shares, ETFs, fractional shares, crypto, and property with multi-currency support.

EasyEquities Product Overview

Is EasyEquities Right for You?

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Best For

  • South African retail investors
  • First-time investors

What It Does Well

  • Buy and sell shares
  • Fractional share investing

Things to Check

  • Asset availability in-app
  • Multi-currency funding options

About EasyEquities

Screenshot of EasyEquities  website

EasyEquities is a South African online investment platform for retail investors who want to buy and sell local and international assets through a single account.

Key capabilities include:

  • Fractional investing in shares (fractional security rights) with no minimum spend, making it possible to start with small amounts.
  • Access to multiple asset types including JSE-listed and international shares, ETFs, crypto bundles, unit trusts, and fractional property investments.
  • Multi-currency wallets and EasyFX currency conversion for investing in ZAR, USD, GBP, EUR, and AUD.
  • Trading and portfolio tools such as live snapshot pricing (with exchange-specific delays), price alerts, recurring investments, market and limit orders, and portfolio tracking.

Available on Web, Android, and iOS.

Targeted at individual investors in South Africa, including those looking for international market exposure (United States, United Kingdom, Australia, and Europe).

Notable in the South African market context, the platform is a product of First World Trader (Pty) Ltd (authorized FSP 22588, registered credit provider NCRCP12294, licensed ODP 44) and operates as a subsidiary of Purple Group Limited, which is listed on the JSE.

EasyEquities Facts

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Social Links
African alternative to
Pricing & Fees
Variable pricingCommission: 0.25% (ZAR, USD, AUD, GBP, EUR Account). Foreign Exchange Fee: 0.5% (ZAR, USD, AUD, GBP, EUR Account). EFT Deposit Fee: Free (ZAR, USD, AUD, GBP, EUR Account). Minimum First Deposit: N/A. Withdrawal Fee: N/A.

As of Oct 5, 2026, EasyEquities is rated 3.2 on the App Store from 43 reviews and 3.5 on Google Play from 6.7K reviews with 1M+ installs.

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EasyEquities Funding History

Liners compiles funding history from company announcements, investor records, and trusted reporting. We refresh it as new rounds are confirmed. How we source data

EasyEquities has raised $6.9M across 1 recorded funding event. The latest was Private Equity in Aug 2017.

Total Raised:
$6.9M
Latest Round:
Private Equity

EasyEquities Investors & Funding Rounds

Private Equity$100MAug 2017

EasyEquities Founders & Leadership Team

Liners compiles leadership profiles from official company pages, professional profiles, and trusted public sources. We refresh them as teams change. How we source data
AO
CB

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Latest EasyEquities News & Updates

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Frequently Asked Questions About EasyEquities

EasyEquities is a low-cost investment platform that lets you buy shares, ETFs, cryptocurrencies, and fractional properties across local and international markets. You can invest in companies from South Africa, the US, Australia, the UK, and Europe, with no minimum investment amount or monthly platform fees.

EasyEquities charges no monthly platform fees and has no minimum investment requirements. The platform offers ultra-low brokerage costs, and you can reduce fees further through their Thrive rewards program, which provides monthly brokerage discounts.

EasyEquities primarily operates in South Africa and provides access to international markets including the United States, Australia, the United Kingdom, and Europe. The platform is regulated by the Financial Sector Conduct Authority (FSCA) in South Africa.

You can sign up for EasyEquities in minutes through their website or mobile app. During registration, you'll complete your profile and receive a demo account with virtual money to practice before funding your live account.

Yes, EasyEquities is available on iOS and Android. You can download EasyEquities on the App Store for iPhone, or get it on Google Play for Android.

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