Apptivate Africa

Apptivate Africa is a digital voucher management system for employers in Kenya and Uganda that issue staff benefits such as meals and gift vouchers, with mobile redemption across a partner merchant network.

Key capabilities include:

• Digital meal vouchers (M-Kula) to allocate and manage employee meal benefits, with redemption at connected restaurants, caterers, and delivery services.
• Multi-purpose vouchers (M-Tuza) for employee gifting and other benefit use cases, managed centrally by the employer.
• Client and merchant portals for onboarding and administration, including dedicated areas for clients and merchants to manage participation.
• Partner redemption options, including integration with Glovo to expand voucher redemption to more partners in Kenya and Uganda.

Available on Android and iOS.

Target users include organizations and HR/admin teams managing benefits, employees redeeming vouchers in-app, and merchants/vendors accepting voucher payments.

In the East African employee benefits market, the platform is notable for its established local network (reported 1000+ outlets and 300+ merchants) and usage at scale (reported 300,000+ meals served and 400+ clients), supporting employers that need controlled, trackable benefit distribution across Kenya and Uganda.