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A Moroccan buy now, pay later platform that lets shoppers pay in 2, 3, or 4 interest-free installments online or in-store, with fast approval and automatic card debits.

Alya is a Moroccan Buy Now, Pay Later (BNPL) platform for consumers and partner merchants that enables purchases to be paid in 2, 3, or 4 monthly installments online and in physical stores.
Key capabilities include:
Available on Web via https://app.alyapay.com/ (a mobile app is referenced, but app store availability is not specified).
Built for B2B2C use in Morocco, it serves shoppers who want predictable, installment-based payments and retail or service businesses that want to offer BNPL at checkout.
Notable in the Moroccan market because it is described as the first BNPL solution officially authorized and regulated by Bank Al-Maghrib, and it integrates with CMI (Centre Monétique Interbancaire) for payment processing.
DD Dave found 1 key person at Alya, including 1 Founder. See how we get product data
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DD Dave found 2 funding rounds for Alya. Their latest was a Seed in Dec 2024. See how we get product data