Question 1

What is Ushawishi and how does it work?

Accepted Answer

Ushawishi is a web-based influencer marketing platform that connects Kenyan and East African brands with social media creators for paid campaigns across major platforms like Instagram, TikTok, YouTube, and Facebook. Influencers and brands create profiles, discover or post campaigns, manage contracts, and track performance with real-time analytics, while payments are handled securely in Kenyan Shillings with escrow and M-Pesa payouts.

Question 2

How much does Ushawishi cost?

Accepted Answer

Ushawishi is free to join for both influencers and brands. There is no publicly documented subscription or paid pricing plan, so any campaign-specific fees or commissions are not disclosed.

Question 3

What countries does Ushawishi operate in?

Accepted Answer

Ushawishi primarily operates in Kenya, covering all 47 counties. It also supports brands and campaigns across East Africa, with references to regional hubs such as Nairobi, Kampala, and Dar es Salaam.

Question 4

How do I sign up for Ushawishi?

Accepted Answer

You can sign up for Ushawishi through its web platform by creating an account and completing your profile with social media accounts and audience insights. Sign-up is free for both influencers and brands.

Question 5

Does Ushawishi have a mobile app?

Accepted Answer

Ushawishi does not have a publicly documented mobile app for Android or iOS. It is available as a web-based platform that you access through a browser.

Question 6

Who is Ushawishi best suited for?

Accepted Answer

Ushawishi is best suited for brands, agencies, NGOs, and organizations in Kenya and East Africa that run social media activations, and for influencers and content creators of any size looking for paid campaigns. It works well for creators who want secure payments and brands that need verified influencers and performance tracking.

Question 7

How do I contact Ushawishi support?

Accepted Answer

You can contact Ushawishi support by emailing hello@ushawishi.co.ke. The company states it offers 24/7 customer support.

Question 8

Does Ushawishi have a plan for teams or businesses?

Accepted Answer

Yes, Ushawishi supports teams and businesses such as brands, agencies, NGOs, and organizations running social media campaigns. These users can manage multiple campaigns, recruit influencers, and use the platform’s analytics and contract tools collaboratively within their organization.

Question 9

Does Ushawishi offer an API or integrations?

Accepted Answer

Ushawishi does not publish a public API or developer documentation. Brands and creators interact with the platform through its web dashboard.

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