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CANAL+ says a proposed VAT rise on TV subscriptions in France could hit revenue and margins by up to €200M a year and force price and job changes.
CANAL+ says a French government proposal to raise VAT on TV subscriptions could significantly hit its France business. The company estimates the impact could reach €200 million per year.
On October 1, 2026, CANAL+ published a statement criticizing a proposed change to France’s VAT regime for television subscriptions.
VAT, or value-added tax, is a consumption tax added to the price customers pay. The proposal would double the VAT rate on TV subscriptions in mainland France from 10% to 20%. CANAL+ said the VAT rate would also rise sharply in overseas territories.
CANAL+ said it is the main operator directly affected. It also said French tax authorities had confirmed its 10% VAT rate less than a year ago.
The company warned that if the measure is adopted, the negative impact on revenue and operating margin could be “massive,” and could reach €200 million per year. It added that the government’s expected gain would be less than a quarter of that amount.
CANAL+ said it would not be able to absorb the loss in France. It said it would have to adjust its activities, which could affect subscription prices, staffing levels, and its financial contributions to film and sports.
The group also said it operates in nearly 70 countries and may accelerate its international expansion strategy in response.
For subscribers, a higher VAT rate often shows up as higher monthly prices, unless the provider absorbs the cost. CANAL+ is signaling that absorption is unlikely at this scale.
For the broader media and entertainment market, CANAL+ is positioning the VAT change as a risk to funding flows into local content, including film production and sports rights. Those areas are already sensitive to shifts in pay TV economics, where churn, piracy, and streaming competition can pressure margins.
For Africa, where CANAL+ has a sizable footprint through pay TV and content distribution, a faster push toward international growth could mean more investment attention on non-France markets. It could also influence how the group prices bundles and negotiates sports and studio content rights across regions.
The next step is political. CANAL+ says it will make its case to public authorities, but it is also preparing for operational changes if the tax plan proceeds.
Primary Source: CANAL+ Group
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