Nawrix
An ecommerce search and merchandising platform for online retailers that improves product discovery with AI search, analytics, and boosting rules in English and Arabic.
Nawrix Product Overview
Is Nawrix Right for You?
Liners prepares and updates these highlights as product information changes. Editorial standardsBest For
- Egyptian online retailers
- Arabic language storefronts
What It Does Well
- English and Arabic search
- AI product discovery
Things to Check
- Store platform compatibility
- Arabic search quality
About Nawrix

Nawrix is an ecommerce site search and merchandising platform for online stores that want shoppers to find products faster and convert more searches into purchases.
Key capabilities include:
- AI Search (EN/AR) with typo tolerance and synonyms to improve results for English and Arabic queries
- Hybrid semantic + keyword ranking plus AI query correction to reduce “no results” searches and surface relevant products
- Merchandising rules and boosts to prioritize items by product, category, or brand, supporting seasonal and high-margin promotions
- A real-time analytics dashboard with conversion tracking and revenue insights, plus role-based access control and ranking/model configuration
Available on Web, with integrations for Shopify, Magento, and a REST API for custom ecommerce platforms.
Built for B2B ecommerce businesses and online retailers, including stores in categories such as grocery, electronics, furniture, and health and beauty.
Notable for MENA-focused commerce teams, it supports Arabic-language search and is operated under a data controller listed as Robusta Studio LTD, New Cairo, Egypt. Pricing is paid with a 14-day free trial (plans from $99/month up to custom enterprise tiers based on search volume).
Nawrix Facts
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Nawrix Founders & Leadership Team
Liners compiles leadership profiles from official company pages, professional profiles, and trusted public sources. We refresh them as teams change. How we source dataFrequently Asked Questions About Nawrix
Nawrix is an AI-powered ecommerce site search and merchandising platform that helps online stores improve product discovery and turn shopper search behavior into revenue. It works by processing search queries in English and Arabic with typo tolerance, synonyms, and hybrid semantic plus keyword ranking, then applying merchandising rules and boosts alongside real-time analytics to optimize which products are shown.
Nawrix is a paid product with tiered monthly pricing based on search volume: Basic at $99/month (up to 150K searches), Plus at $399/month (up to 700K searches), Pro at $999/month (up to 2M searches), and Enterprise with custom pricing for up to 5M searches. A 14-day free trial is available.
Nawrix primarily operates in the MENA region, with a data controller based in New Cairo, Egypt and explicit support for Arabic-language search. The broader group references presence in markets such as the UAE and Saudi Arabia, but a detailed country list is not provided.
You can sign up for Nawrix directly on its website by choosing a pricing plan and starting the 14-day free trial. Account creation is typically done through the web app, after which you can integrate Nawrix with your ecommerce platform.
Nawrix does not offer a dedicated mobile app for Android or iOS. It is available as a web-based platform and via a REST API.
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