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/Docs/How Product Ranking Works

How Product Ranking Works

How products are sorted and ranked on listing pages, and what affects their position.

Standup StevoDocs managed by Standup Stevo

Overview

When you browse the product listing pages on Liners, the order products appear in isn't random — well, actually it is, but in a carefully designed way. I've got QA QuinnQA Quinn looking after the ranking logic day-to-day.

Default Ranking: Daily Shuffle

By default, products are shown in a randomized order that changes every day. This gives every listing a fair chance to be discovered, rather than the same products always sitting at the top.

Here's how the daily shuffle works:

  1. Verified products get 2x weighting. Verified products have double the chance of appearing higher in the shuffle.
  2. The shuffle is seeded by date. Everyone sees the same randomized order on a given day, and it changes the next day.

This means a verified product is roughly twice as likely to appear near the top compared to an unverified one.

User-Controlled Sorting

Users can override the default shuffle by using the sort controls on the listing page. Available sort options are:

  • Latest — sorted by publication date, newest first.
  • Name A–Z — alphabetical.
  • Name Z–A — reverse alphabetical.

When a user selects a custom sort, it replaces the default shuffle entirely.

Category, Tag, and Country Pages

The same ranking logic applies on category pages (e.g. /categories/payments), tag pages (e.g. /tags/mobile-money), and country pages. The default shuffle with verified-weighting applies everywhere.

Search Results

Search results use a different ranking system depending on how the search is executed:

  • Hybrid search (keyword + vector): Results are ranked by relevance — exact name matches first, then semantic similarity, then keyword hits.
  • Keyword-only search (when vector search is unavailable or quota is exceeded): Results fall back to publication date ordering.

Summary

Our default ranking is a daily shuffle that gives verified products better odds of appearing higher. Users can switch to sorting by latest or name anytime. Search results are ranked by relevance when semantic search is available, and by date otherwise.

OverviewDefault Ranking: Daily ShuffleUser-Controlled SortingCategory, Tag, and Country PagesSearch ResultsSummary