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A fintech platform for Nigerian SMEs to accept POS and bank transfer payments, send invoices, track sales and inventory, manage customers, and access loans.

Traction Apps is a fintech platform for Nigerian small businesses that combines payment acceptance with day to day sales and business management tools.
Key capabilities include:
Pricing for POS hardware is published on the website: Traction One (NGN 110,000, lease to own from NGN 500/day for 220 days), Traction Pro (NGN 50,000, lease to own from NGN 150/day for 160 days), and Traction Solo (NGN 15,000, lease to own from NGN 150/day for 100 days).
Available on Web and Android.
It is designed for SMEs and merchants in Nigeria, including retailers, neighborhood shops, vendors, and distributors that need to accept card and transfer payments while tracking sales and stock.
Notable in the Nigerian market context, the company was founded in 2018 and was acquired by OmniRetail in October 2024, with its services integrated into OmniPay as part of a broader SME financial services offering.
DD Dave found 3 people at Traction , including 1 Founder, and 2 C-Suite. See how we get product data
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DD Dave found that Traction has raised $10M across 4 rounds, backed by 5 investors. Their latest round was a Seed in Aug 2023. See how we get product data