Gozem Deploys Nodle Asset Tracking Network in 5 Countries

In Short

• Nodle is partnering with Gozem to deploy a smartphone-powered asset tracking network in five markets.
• The rollout covers Togo, Benin, Gabon, Cameroon, and the Republic of Congo.
• The main use case is helping Gozem locate and recover vehicles it leases to drivers.

What Happened

Nodle announced a partnership with Gozem to expand the Nodle network across West and Central Africa. The deployment will run in Togo, Benin, Gabon, Cameroon, and the Republic of Congo, where Gozem operates.

The pitch is about cost and coverage. Instead of installing dedicated GPS trackers that rely on SIM cards and mobile data, Nodle uses Bluetooth and nearby smartphones to “hear” a device’s signal.

In plain terms, a Bluetooth tag on a vehicle sends out a short-range signal, like a quiet beacon. Phones that have Nodle enabled can pick up that signal when they pass nearby and relay the last seen location back to the network.

For Gozem, the immediate goal is fleet visibility. It wants a clearer view of where leased vehicles are across its operating cities, and a quicker way to recover vehicles when they go missing or need to be returned.

Why It Matters

Fleet operations in African cities often struggle with asset recovery, misuse, and theft. These risks get bigger when a company finances or leases vehicles to drivers, because the vehicles are the collateral.

A phone-powered network can lower tracking costs, since it avoids hardware that needs constant cellular connectivity. It can also improve results in dense urban areas where lots of phones are moving around, which increases the chances that a vehicle’s Bluetooth tag gets detected.

If the rollout works as described, it could make asset tracking more accessible for other logistics and mobility operators in Francophone Africa, especially those managing large fleets across multiple countries.