Shopzetu

Shopzetu is a Kenya-based multi-brand, multi-vendor e-commerce marketplace for fashion shoppers looking to buy apparel, footwear, accessories, and beauty products from local and international sellers.

Key capabilities include:

• A marketplace storefront that lists products across categories such as women’s, men’s, and children’s fashion, plus beauty items
• Support for multiple vendors selling through one platform, connecting buyers with local fashion producers and micro and small enterprises
• Vendor enablement services that can include warehousing, fulfillment, and digital marketing (as described in the research brief)

Available on Web.

Built for B2C fashion shoppers across Africa and B2B2C vendors, including local African brands, micro and small enterprises, and women entrepreneurs selling through the marketplace.

Notable in the African market context for its focus on connecting customers with local sellers in Kenya, its intent to expand across Africa, and its reported pre-seed funding and partnership with Webkul to support a customized Shopify-based multivendor setup.