---
title: "B2B2C software products"
description: "Find platforms that enable businesses to reach and serve end customers through a shared platform. Compare marketplace models, channel strategies, and integrated distribution models across Africa."
canonical_url: "https://liners.com/tags/b2b2c?page=15"
markdown_url: "https://liners.com/tags/b2b2c.md?page=15"
type: "taxonomy"
language: "en"
updated_at: "2026-08-31T12:02:50.968Z"
---

# B2B2C software products

Find platforms that enable businesses to reach and serve end customers through a shared platform. Compare marketplace models, channel strategies, and integrated distribution models across Africa.

## Breadcrumbs

- [Tags](/tags)
- [B2B2C](/tags/b2b2c)

## Summary

Find platforms that enable businesses to reach and serve end customers through a shared platform. Compare marketplace models, channel strategies, and integrated distribution models across Africa.

## About this page

B2B2C products connect businesses with end consumers through a shared platform. The defining characteristic is that both the business and the end consumer directly interact with the platform. Unlike products that independently serve businesses and consumers, B2B2C platforms act as the intermediary through which businesses reach and serve consumers.

This model is common across marketplaces, food delivery, travel booking, ticketing, real estate, and other platforms where consumers use the platform to discover, purchase, book, or access products and services offered by participating businesses. Examples include Jumia, Chowdeck, EgoTickets, Yodawy, and Mubawab.

When evaluating a B2B2C platform, the primary test is whether the end consumer directly interacts with the platform itself while receiving a product or service from a participating business. The exact features vary by industry, but the platform must directly connect both sides rather than simply provide backend tools or infrastructure.

Liners curates B2B2C products through hands-on review, focusing only on platforms that directly connect businesses with end consumers. Products that serve businesses and consumers independently are classified as **B2B + B2C**, not **B2B2C**. Explore B2B2C platforms across industries such as E-commerce & Retail, Quick Commerce, Real Estate & Property, Health Tech, Travel & Mobility, and Media & Entertainment.

## Products

| Name | URL | Tagline | Country | Rating |
| --- | --- | --- | --- | --- |
| GoBook.ng | /gobook-ng | Book verified shortlets and hotels across Nigerian cities | Nigeria |  |
| GoDeliveries | /godeliveries | Fast food delivery from local restaurants to your door | Kenya |  |
| SendOva | /sendova | Send money from the UK to Nigeria instantly with zero fees | Nigeria | 3 |
| RunShule | /runshule | Manage school academics, fees, payroll, and parent updates | Tanzania |  |
| Ningo Africa | /ningo-africa | Learn African languages with AI tutoring, games, and community | Nigeria |  |
| Termite | /termite | Pay only for verified micro-tasks completed by real people | Nigeria | 5 |
| BrighterMonday | /brightermonday | Find jobs and hire verified talent in Kenya | Kenya | 5 |
| Shopa | /shopa | Create a social storefront and collect payments in naira | Nigeria |  |
| Temari.et | /temari-et | Manage fees, attendance, and results from any phone | Ethiopia |  |
| Schos | /schos | Manage fees, results, attendance, and assessments in one place | Nigeria |  |
| Hybrid School Management Suite (HSMS) | /hybrid-school-management-suite | Run fees, academics, attendance, and parent updates in one system | Zimbabwe |  |
| GESCO+ | /gesco-plus | Manage enrollment, fees, grades, and parent communication | Madagascar |  |
| Skolaty | /skolaty | Manage school operations and keep parents informed in real time | Tunisia |  |
| Roomly | /roomly | Book handpicked stays and manage shortlets from your phone | Nigeria |  |
| Upkazi | /upkazi | Hire African freelancers with upfront pricing and approval-based pay | Uganda |  |
| BASIPAY | /basipay | Accept stablecoins and settle cross-border payments faster | Nigeria |  |
| Jamii | /jamii | Digitise savings groups with transparent records and insurance | Ethiopia |  |

## Related pages

- [Search products](/search)
- [Best products](/best)

## Access and citation

- [Canonical HTML page](https://liners.com/tags/b2b2c?page=15)
- [Markdown route index](/sitemap.md)
- [Agent access guide](/llms.txt)