---
title: "Liberty: Insurance in Africa"
description: "Manage insurance, claims and investments in South Africa and 7 African markets. STASH tax-free investing from R5 in SA Top 40 or Cash+."
canonical_url: "https://liners.com/liberty"
markdown_url: "https://liners.com/liberty.md"
type: "product"
language: "en"
image: "https://assets.liners.com/storage/v1/object/public/media/tools/liberty/screenshot.png?v=1778763662950"
published_at: "2026-05-14T13:03:54.015Z"
updated_at: "2026-09-19T03:02:00.919Z"
---

# Liberty: Insurance in Africa

Manage insurance, claims and investments in South Africa and 7 African markets. STASH tax-free investing from R5 in SA Top 40 or Cash+.

## Breadcrumbs

- [Insurtech](/categories/insurtech)
- [Liberty](/liberty)

## Summary

Insurance, investments, and planning for life’s key moments

A web-based financial services platform offering insurance, investment options, claims support, and self-service portals for individuals and businesses in Africa.

## Product details

| Field | Value |
| --- | --- |
| Website | https://www.liberty.co.za/ |
| Tagline | Insurance, investments, and planning for life’s key moments |
| Primary country | South Africa |
| Platforms | Web |
| Average rating |  |
| Published reviews | 0 |
| Verified listing | No |

## About the product

Liberty is a web-based financial services provider for individuals and businesses seeking insurance cover, investment products, and financial planning support.

Key capabilities include:
- **Personal insurance cover** across **critical illness**, **disability**, **funeral cover**, **income protection**, **life cover**, **gap cover**, and **estate planning**
- **Personal investing** options such as **saving for retirement**, **investing for income**, **general investments**, **offshore investing**, and **education investing**, plus **STASH**, a **tax-free investment app** that supports small, card-based contributions from **R5** and offers **SA Top 40 Shares** or **Cash+** portfolios
- **Business solutions** including **umbrella fund solutions**, **group risk solutions**, **investment solutions**, **consulting and actuarial solutions**, **solutions for entrepreneurs**, and **business assurance**
- **Self-service and support resources**, including **MyLiberty Self-Service**, **Blueprint Corporate Servicing**, and the **Liberty Corporate Member Information System**, plus **how-to-claim guidance**, **forms and documents**, **fund fact sheets**, **tools and calculators** (education, investment, retirement, inflation), and **unclaimed benefits** lookup

Available on **Web**.

Designed for **B2C** customers managing personal cover and investments, and **B2B** organisations running employee benefits, umbrella funds, and group risk arrangements.

Notable in the African context as part of the **Standard Bank Group**, with Liberty Group Limited listed as a **licensed life insurer** and an **Authorised FSP (no. 2409)**, and with country sites for markets including **South Africa**, **Botswana**, **Kenya**, **Lesotho**, **Namibia**, **Swaziland**, **Uganda**, and **Zambia**.

## Features

- [Insurtech](/categories/insurtech): Category
- [B2B](/tags/b2b): Product feature or technology
- [B2C](/tags/b2c): Product feature or technology
- [Insurance](/tags/insurance): Product feature or technology
- [Investments](/tags/investments): Product feature or technology
- [Pensions](/tags/pensions): Product feature or technology
- [Wealth Management](/tags/wealth-management): Product feature or technology
- [Botswana](/countries/botswana): Market
- [Eswatini](/countries/eswatini): Market
- [Kenya](/countries/kenya): Market
- [Lesotho](/countries/lesotho): Market
- [Namibia](/countries/namibia): Market
- [South Africa](/countries/south-africa): Market
- [Uganda](/countries/uganda): Market
- [Zambia](/countries/zambia): Market

## Related pages

- [Alternatives](/liberty/alternatives)
- [Reviews](/liberty/reviews)
- [Transparency](/liberty/transparency)

## Access and citation

- [Canonical HTML page](https://liners.com/liberty)
- [Markdown route index](/sitemap.md)
- [Agent access guide](/llms.txt)