---
title: "Why Milezmore shut down"
description: "Milezmore, a Cairo-based last-mile logistics and fulfillment spin-off of Brimore, ceased operations around 2023 following the troubles of its parent company Brimore, per Launch Base Africa reporting; no dedicated shutdown article independent of that source was found."
canonical_url: "https://liners.com/graveyard/milezmore"
markdown_url: "https://liners.com/graveyard/milezmore.md"
type: "graveyard"
language: "en"
image: "/graveyard/milezmore/certificate.png"
published_at: "2026-07-31T17:41:07.836Z"
updated_at: "2026-07-31T17:41:07.836Z"
---

# Why Milezmore shut down

Milezmore, a Cairo-based last-mile logistics and fulfillment spin-off of Brimore, ceased operations around 2023 following the troubles of its parent company Brimore, per Launch Base Africa reporting; no dedicated shutdown article independent of that source was found.

## Breadcrumbs

- [Graveyard](/graveyard)
- [Milezmore](/graveyard/milezmore)

## Summary

Here lies Milezmore. Spun out of Brimore, it built warehousing and last-mile delivery tuned for Egyptian e-commerce. When its parent and sole backer hit funding trouble, the deliveries stopped and no new route was assigned. It wound down alongside the company that made it.

Milezmore, a Cairo-based last-mile logistics and fulfillment spin-off of Brimore, ceased operations around 2023 following the troubles of its parent company Brimore, per Launch Base Africa reporting; no dedicated shutdown article independent of that source was found.

## Product history

| Field | Value |
| --- | --- |
| Fate | ShutDown |
| Primary cause | BusinessModel |
| Stage at shutdown | Pre-seed |
| Lifespan in days | 761 |

## Autopsy report

## What the product attempted

Built a logistics system tailored for Egyptian e-commerce operations — inventory management, order processing and last-mile delivery — as a spin-off from social commerce platform Brimore.

## What worked

Raised $5 million in a pre-seed round from parent company Brimore in 2022, one of the largest pre-seed rounds reported for an Egyptian logistics startup at the time.

## Early warning signs

Its parent and primary backer, Brimore, underwent its own restructuring in September 2022 and faced valuation and funding pressure through 2023, directly threatening Milezmore's backing.

## What happened

Founded in 2021 by Ahmed El Attar as a logistics spin-off of Brimore, Milezmore raised $5M in pre-seed funding from Brimore in 2022 to build inventory management and last-mile delivery infrastructure. As parent company Brimore ran into its own funding and operational troubles in 2023, Milezmore's operations wound down alongside it, reflecting the broader difficulty of scaling tech-driven fulfillment services in Egypt.

## Sources

- [Tracking Startup Failures in Africa: From Millions in Funding to Silent Shutdowns](https://launchbaseafrica.com/2024/09/05/tracking-startup-failures-in-africa-from-millions-in-funding-to-silent-shutdowns/): Launch Base Africa
- [Egyptian E2E Logistics Startup Milezmore Raises $5M From Brimore](https://thestartupscene.me/INVESTMENTS/Egyptian-E2E-Logistics-Startup-Milezmore-Raises-5M-From-Brimore): The Startup Scene

## Related pages

- [Milezmore alternatives](/milezmore/alternatives)
- [Liners Graveyard](/graveyard)

## Access and citation

- [Canonical HTML page](https://liners.com/graveyard/milezmore)
- [Markdown route index](/sitemap.md)
- [Agent access guide](/llms.txt)