---
title: "Marketing & CRM software products"
description: "Discover marketing tools, CRM platforms, and sales enablement technology helping businesses grow across Africa."
canonical_url: "https://liners.com/categories/marketing-crm?page=6"
markdown_url: "https://liners.com/categories/marketing-crm.md?page=6"
type: "taxonomy"
language: "en"
updated_at: "2026-08-31T10:05:28.490Z"
---

# Marketing & CRM software products

Discover marketing tools, CRM platforms, and sales enablement technology helping businesses grow across Africa.

## Breadcrumbs

- [Categories](/categories)
- [Marketing & CRM](/categories/marketing-crm)

## Summary

Discover marketing tools, CRM platforms, and sales enablement technology helping businesses grow across Africa.

## About this page

Africa’s Marketing & CRM software scene is evolving fast, shaped by mobile-first customer journeys, fragmented channels, and cross-border growth. The best tools help you capture leads, keep a clean customer record, and stay present across SMS, WhatsApp, email, web chat, and in-person touchpoints. In this category you will find CRMs, marketing automation, customer messaging suites, contact-centre and support platforms, feedback and loyalty engines, plus attribution and link-in-bio hubs used by customer-facing teams.

When comparing Marketing & CRM tools, focus on the workflows you actually run: lead capture and routing, pipeline and task management, campaign journeys, segmentation, and ongoing retention. Pay attention to channel coverage, deliverability and local telecom support, consent and opt-in controls, reporting quality, and how well the product connects to payments, ecommerce, and data tools. Many buyers also weigh time-to-value and operator experience, whether you need [Marketing Automation](/tags/marketing-automation), [Messaging](/tags/messaging), [Customer Support](/tags/customer-support), or deeper [Predictive Analytics](/tags/predictive-analytics) and [Lead Generation](/tags/lead-generation) features.

Liners curates this category with hands-on review and subject-matter judgment, prioritizing products whose core value is customer acquisition, engagement, and retention. We look for clear positioning, reliable integrations, real-world usability, and evidence the product fits African go-to-market realities, from languages to infrastructure constraints. Browse this page to compare options by feature focus, then open individual listings to validate fit, such as whether a shared inbox like Simpu or a feedback platform like Ajua matches your customer workflow.

## Products

| Name | URL | Tagline | Country | Rating |
| --- | --- | --- | --- | --- |
| WhatsCRM | /whatscrm | Manage WhatsApp conversations, campaigns, and automation in one place | Kenya |  |
| LakcheLink | /lakchelink | Automate sales and support across WhatsApp and social chat | Nigeria |  |
| Humanz | /humanz | Plan, run, and measure creator marketing campaigns with data | Nigeria |  |
| theSalt | /thesalt | Run nano-influencer campaigns powered by real communities | South Africa |  |
| Solutech CRM | /solutech-crm | AI-driven CRM for field sales visibility and follow-ups | Kenya |  |
| SquirrelPR | /squirrelpr | Run PR campaigns with distribution, monitoring, and reporting | Nigeria |  |
| Stahili | /stahili | Earn mobile data rewards for sharing your opinions | Kenya | 5 |
| Diglancers | /diglancers | Find and hire verified African creators for campaigns | Nigeria |  |
| OPERACIUM | /operacium | Run sales, stock, accounting, and POS from one suite | Morocco |  |
| DuexMedia | /duexmedia | Earn rewards from simple tasks, bills, event tickets and fundraising | Nigeria | 4 |

## Related pages

- [Search products](/search)
- [Best products](/best)

## Access and citation

- [Canonical HTML page](https://liners.com/categories/marketing-crm?page=6)
- [Markdown route index](/sitemap.md)
- [Agent access guide](/llms.txt)